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Some of the greatest movements of our world were propagated via the medium of the written word. As instruments that convey knowledge across generations and geographies, books are potent tools of transformation.
“Our Family Business” is a monumental work that outlines the history of the Hare Krishna movement as a transcendental literary revolution. This book reveals how ISKCON’s Founder-Acarya, His Divine Grace A. C. Bhaktivedanta Swami Prabhupada, launched the widespread distribution of ancient spiritual classics of India to an International audience. He authored more than 60 volumes in about a decade, and established the Bhaktivedanta Book Trust to facilitate the continued printing and distribution of these sublime texts.
Our Family Business excitingly weaves anecdotes, narrative, concepts, and compelling arguments that assert the spiritual and pragmatic significance of book distribution, and is thus, a must-read for historians as well as students of theology, religion, and culture.